NIKE+ EPIC WORKOUT

NIKE

Reinventing the high-intensity Workout for Nike+ NYC.

Reinventing the high-intensity Workout for Nike+ NYC.

A completely immersive and curated journey that took guests through a visually engaging series of tailored workouts. Nike+ ecosystem and services were showcased to deliver a precisely personal digital and physical experience. The event was curated by elite athlete Skylar Diggins, who informed start-to-finish gearup and training highly engaged media and influencers.


CONCEPT | CONSUMER JOURNEY | PRODUCTION DESIGN | BUILD | EXECUTION

A completely immersive and curated journey that took guests through a visually engaging series of tailored workouts. Nike+ ecosystem and services were showcased to deliver a precisely personal digital and physical experience. The event was curated by elite athlete Skylar Diggins, who informed start-to-finish gearup and training highly engaged media and influencers.

impressions

  • project impressions
  • project impressions
  • project impressions

related work

All projects

related work