Los Angeles
Client:
Nike
Project:
Nike Revolve

We Fused Fashion & Footwear to Create Memorable Moments of Style

Nike x Revolve

Optimist partnered with Nike x Revolve on a season-long alliance spanning from NBA All-Star Weekend through Coachella, to design, curate and program a series of pop-ups and events to launch the 1 Reimagined Collection celebrating female makers of the game. The collaboration featured iconic styles from both brands, driving strong sell-through, as well as in-store influencer appearances amplified across all social media channels.

"Nike Women’s newest footwear collection is a re-imagining of iconic silhouettes."

— Grace Chang, Nike Communications Manager

1st

Nike x Revolve Collaboration

5

Era-Spanning Installations

10

Female Designers

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