Los Angeles
Client:
The Speed Project
Project:
The Speed Project
The Speed Project
This 340-mile race from the Santa Monica Pier in Los Angeles to Las Vegas’ landmark sign started with six runners in 2014 and has grown to over 40 global teams. Every March, teams from the US, Mexico, France, Serbia, Italy and beyond spend two days navigating an unsanctioned course through the desert, mountains and unexpected obstacles between LA and Vegas. The Optimist-produced event has attracted international attention through original content and apparel, articles in running publications, live social media feeds and short films.

"We set off seeking adventure. Along the way we also found magic."
— TSP participant
340
Miles
40
Teams
20+
Countries Represented